Banking decisions are made in a micro-moment.
You need to be seen to be selected.
15% of consumers in mature markets
switch banks every year*
Increase conversion when customers are in
critical decision-making mode
Increase findability in Near Me searches and page 1 SERPs
Customers have limited time and motivation to scroll through pages of search results. Ensure you have accurate, complete and relevant branch data, so you stand out in mobile and map-based search.
Improve consumers’ and prospects’ confidence in your business
Your star ratings are determined by reviews. Boost your rating with effective management and oversight of review volume and sentiment.
Drive higher customer satisfaction scores and business reputation
You’ll never know what customers want unless you ask. Customer surveys help you identify issues, improve experience, deliver new services and reduce churn.
Gain actionable insight from the social web
Social listening is the first step to understanding what customers and prospects think of you. Leverage deep AI-powered sentiment analysis of text in reviews and free-form posts on Facebook, Twitter, Google and other social channels to fully comprehend the voice of your customers.
Identify long-term opportunities for differentiation and new business
Uncover unique customer and business data across the entire customer journey — online and in-branch — with a unified analytics and reporting dashboard.
*Source – Accenture Strategy 2016 Global Consumer Pulse research
Resources for Financial Services
Integrity is the Key to Building a Solid Online Reputation
Your Reputation Score is a Lens into Customer Sentiment
How to Get Started with Online Reputation Management