Today’s healthcare consumer has a lot of power and choice. And what a patient says about you online can have a major impact on your ability to attract and retain business. According to SoftwareAdvice, nearly 80% of consumers use online patient reviews to decide where to go for care.
But consumers aren’t just interested in what reviews say — they want to see how providers respond. Does the physician or health system demonstrate a commitment to patient satisfaction? Are they gracious and responsive to comments and criticism? It all factors into a consumer’s decision making process — providers must take requesting, monitoring and responding to online reviews very seriously.
Read this eBook to learn best practices for managing patient reviews, including:
- Why you should monitor and respond to reviews.
- How to respond to online reviews in a HIPAA-compliant manner.
- How you can glean operational insights from reviews to enhance the overall patient experience.