Fame

May 23, 2013

5 Celebrities Who Could Use Some Reputation Help in 2013

In order to stay famous, celebrities need to keep their names in the headlines. But despite the old saying "there's no such thing as bad publicity," not all PR is created equal. DUIs, drug arrests, and bar fights -- these are some of public relations managers' least favorite things. Let's take a look at the celebrities whose reputations could use a little redeeming right now:

 

May 7, 2013

Is There No Such Thing as Bad Publicity? The Definitive Answer

According to the old adage, any publicity is good publicity. As long as people hear your name, it doesn't matter whether they're thrilled or horrified with what you've been up to. But is that really true? We look at a few famous examples of the baddest of bad publicity, and see whether or not the people at the center of the controversy were able to recover.

May 7, 2013

The 5 Biggest Celebrity Reputation Blunders

Celebrities have taken to Twitter like a Fail Whale to water, and most of the time, that's a good thing. Building a reputation around Twitter and other social networks allows celebrities to whet their fans' appetites for their projects, makes them seem more accessible and human, and just plain gives them something to do between projects.

October 5, 2011

What political candidates should know about Twitter

What Political Candidates Should Know About Twitter

Election season is heating up, and with it will likely come a whole slew of Twitter faux pas from candidates. With that in mind, we thought we'd help out our present and future leaders with a few lessons learned from their colleagues.

How to protect yourself from online impersonation

Protect Yourself From Online Impersonation

Have you ever followed a celebrity on Twitter or liked a page on Facebook, only to learn later that the account doesn’t really belong to that person? In most cases these accounts were created as harmless parodies, but what happens when they step over the line?

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