If someone gives you a negative review online, try to address the complaint directly. Fixing a problem quickly and transparently can redeem your reputation.
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Reputation.com featured in Interiors and Sources: When Innovation Looks Back...
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Michael Fertik on MSN: Anonymous Reviews Part of the Ecosystem...
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Reputation.com on Traveling and Data Protection...
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Reputation.com in the Caymanian Compass: Everyone's a Publisher in a Digital World...
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Reputation.com in Financial Times: Dealing with a Dubious Digital Past...


According to the old adage, any publicity is good publicity. As long as people hear your name, it doesn't matter whether they're thrilled or horrified with what you've been up to. But is that really true? We look at a few famous examples of the baddest of bad publicity, and see whether or not the people at the center of the controversy were able to recover.
Celebrities have taken to Twitter like a Fail Whale to water, and most of the time, that's a good thing. Building a reputation around Twitter and other social networks allows celebrities to whet their fans' appetites for their projects, makes them seem more accessible and human, and just plain gives them something to do between projects.

