As a smart business owner, there’s no doubt you’re paying attention to your own brand, online and otherwise.
But how closely are you monitoring your competition?
If you’re like most entrepreneurs, it’s a time stretch. But don’t skimp when it comes to competitive listening – it’s an integral part of marketing your small business and seeing how you stack up against others.
Fortunately, there are lots of great listening tools to help you.
1.) Routinely Google Competitors