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Go “Inside the Mind of Google” with CNBC

Google

Have you ever wondered what goes on behind the scenes at Google? What hidden secrets there are in the labyrinthine tunnels of the Googleplex? How Sergey Brin and Larry Page spend their days plotting their world takeover? Well now you can find out!

Tomorrow night at 9PM ET/PT, CNBC will be running a one-hour special called “Inside the Mind of Google.” The show promises to give viewers the “fascinating story of how two graduate students took a one-time research project and in barely a decade turned it into a global technological powerhouse.” In all seriousness, the special will not unfold like the latest Dan Brown novel, but it should give regular people who don’t live and work in the Silicon Valley a better understanding of how Google operates and why it has become the world’s leader in search.

Here’s an excerpt describing the special. For a full description, visit CNBC.

With nearly two billion searches being done on its website every day, Google has access to an unprecedented amount of information about its users. By what we search for online, by what we say in our email, by what we read and where we spend our time on the Internet, we each leave a remarkably detailed trail of information about ourselves. What are the implications? What, exactly, does Google do with all that information? Bartiromo presses Google executives on the issue and talks to privacy advocates who say the company’s accumulation of personal data may present a looming threat to its users.

If CNBC takes the right approach, this could be a very interesting special. By that, I mean, I hope they will ask some hard-hitting questions about Google’s privacy issues and not just be a fluff piece showing how “hip” and “cool” it is to work there. Of course, there’s no way to tell until it airs, so we’ll just have to wait until tomorrow night at 9PM ET/PT.

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