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Google Adds Twitter Updates to Search Results

Google Twitter Deal

Hot on the heels of news that Microsoft had struck a deal with Twitter and Facebook to incorporate status updates into search results, Google has swept in and stolen the show by announing their own Twitter partnership. According to the Official Google Blog,

We are very excited to announce that we have reached an agreement with Twitter to include their updates in our search results. We believe that our search results and user experience will greatly benefit from the inclusion of this up-to-the-minute data, and we look forward to having a product that showcases how tweets can make search better in the coming months. That way, the next time you search for something that can be aided by a real-time observation, say, snow conditions at your favorite ski resort, you’ll find tweets from other users who are there and sharing the latest and greatest information.

While this news doesn’t completely take the wind out of Bing’s sails (Microsoft was still able to secure a deal with Facebook), it certainly takes away their limited competitive advantage. Perhaps more importantly, the news further validates Twitter as a website that is here to stay.

1 comment so far ↓

#1 Reputation.com : Google Launches Real-Time Search on 12.07.09 at 12:21 pm

[...] months, Google has been working on integrating real-time content from Twitter and other social networking websites into its search results. Now, according to Mashable, the [...]

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