Imagine your 92-year-old grandfather using the Internet. Now imagine that your 92-year-old grandfather is an aging Academy Award-nominated movie star. Congratulations, you just wrote a Reuter’s story (or a Reputation.com blog post)!
We saw this story from Reuters detailing how Hollywood legend Kirk Douglas has gone all Web 2.0 and is using teh internetz to blog and keep in touch with his numerous MySpace friends (over 4000 according to the story). The piece highlights how Douglas, father of Michael Douglas (whom we love if for no other reason than he was in “The Game” and dropped through the ceiling of the Palace Hotel in San Francisco), is able to interact with people, bringing his personality to life through the written word. The blog also serves a purpose to promote Douglas’ recent memoir, “Let’s Face It” and permits him to “make full use of mood icons such as an animated cat with accompanying words like ‘creative’ and ‘contemplative,’” something that the publishing industry is loathe to let you do, even if Catherine Zeta Jones is your daughter-in-law.
It used to be not long ago that old folks were scared of the Internet and the tubes that it is comprised of. Who can blame them? Have you paid for a plumber lately? I can only imagine what he’d charge you to clean your cache out. It is interesting to see that the medium of blogs, in as much as they are unfiltered notes/essays/whatever, has become more user-friendly and a main-stream channel. We encourage people to get out there and be active on the Internet, define yourself, create your own space. And hey, if you have a book to push, this is just another new marketing channel.
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