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John McCain Running a Spam-paign?

There is news on the web these days about a program senator John McCain is running whereby if you spam on his behalf you will be rewarded with gifts and prizes. From the politicalwire:

Sen. John McCain’s campaign is urging supporters to spam blogs and forums with official talking points, according to the Washington Post. If you do a good job, you can even win prizes.

“That, in essence, is the McCain campaign’s pitch to supporters to join its new online effort, one that combines the features of ‘AstroTurf’ campaigning with the sort of customer-loyalty programs offered by airlines, hotel chains, restaurants and the occasional daily newspaper.”

“People who sign up for McCain’s program receive reward points each time they place a favorable comment on one of the listed Web sites (subject to verification by McCain’s webmasters). The points can be traded for prizes, such as books autographed by McCain, preferred seating at campaign events, even a ride with the candidate on his bus, known as the Straight Talk Express.”

While it is good to see the candidates reaching out and embracing the Internet as another tool to connect with voters, it is frustrating to see spam promoted so vigorously as a viable form of communication.

2 comments ↓

#1 ProfessorFarnsworth on 08.25.08 at 1:12 pm

Could you please articulate how this is substantively different than the services you perform on behalf of your clients?

And would you feel the same way were a candidate of your political persuasion doing the same thing?

#2 spyVspy on 09.14.08 at 9:26 am

I noticed the following interesting blog entry today on SPAM tactics by BOTH parties – in short – it appears that this is more closely managed by the two parties than one might think

Check out http://apps-are-people-too.blogspot.com/

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